public announcement from geely:
"We want to be careful not to damage the Volvo brand," says Mr Shen, a US-educated former China head of Fiat's engine development and manufacturing unit, Fiat Powertrain Technologies.
"We don't want the image of a luxury car made in a third world country [where labour is cheap]. We want the image of a European luxury car, albeit owned by a Chinese owner." The deal is expected to be signed before China's lunar new year holiday begins on February 14.
If they keep to their word I have some hope that the new volvo's will go back to how volvo used to be, and move further towards an actual competitor to audi/bmw.
The full article:
http://www.ft.com/cms/s/0/fabc4a1e-0ed2-11df-bd79-00144feabdc0.html?nclick_check=1